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Yorkshire Coast Tourism Industry Praised For Investment and Innovation

The Chief Exec of Welcome to Yorkshire has praised the local tourism industry for the way it's responded to the COVID pandemic.

James Mason says a combination of new events like the Filey Soap box Challenge and investment in attractions like the North Yorkshire Water park which he visited yesterday are key to making the Yorkshire Coast a go-to staycation destination.

James Mason was speaking at the official opening of North Yorkshire water park yesterday, he praised the investment in the facility and he's also welcomed the innovation being shown in the area with the addition of new events like Filey's soap box challenge.

The North Yorkshire Water Park, is celebrating its recent investment with a 4-day long official launch weekend, following the completion of its brand-new facilities.

With activities planned throughout the long weekend, guests visiting the park will be able to enjoy 20% off all food and drink from the brand-new Café @ North Yorkshire Water Park as well as enjoy professional demonstrations of the newly installed wakeboarding line, thanks to wakeboarding professional and former TeamGB athlete, Rocco Burbidge.

Although the Water Park opened on 29th March in line with Government restrictions, the launch weekend officially kicked off yesterday with an opening event hosted by The Yorkshire Vet and friend of the Water Park, Julian Norton. Julian marked the occasion following significant investment into the facility in 2021 to transform the current water sports offering and facilities.

James Whitehead, operations manager at North Yorkshire Water Park, commented:

“We fully recognise all the challenges which everyone has faced during the last 15 months or so of the pandemic.

“With the Water Park having undergone a huge enhancement of both the facilities and the amazing activities on offer, we are very much looking forward to welcoming people from across the North and beyond to our official opening weekend. We hope they enjoy the many activities we have to offer them, complemented by some delicious food and drink from our brand-new café.”

The Water Park offers families and friends the opportunity to get together and enjoy the space and freedom of the countryside, while still enjoying a range of adrenaline-filled activities.

Visitors can enjoy fishing (trout, course & pike), kayaking (single and tandem), pedalos, paddle boarding, leisure walking, cycling and more, as well as one-to-one wake boarding sessions upon completion of the new line. Open water swimming has again been hugely popular, as has stand up paddle boarding, where at the Water Park customers can either bring their own boards or hire on site with qualified instructors available for all abilities.

Located just east of Wykeham on the A170, the destination launched to the public in 2017 dedicated to providing families, holidaymakers and water sports enthusiasts alike with a day out, or activity session, to remember. Throughout the summer, visitors can also book the onsite camping & caravanning facilities to enjoy an extended stay.

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