Police in the East Riding say they're conducting a road safety campaign which focuses on avoidable collisions involving motorcycles.
Officers say: "Sorry Mate, I Didn’t See You!" is a phrase commonly heard by motorcyclists who have come to an abrupt halt when a vehicle pulls out in front of them.
These incidents are one of the leading causes of motorcycle collisions and are the focus of a new national police campaign which Humberside Police will be taking part in over the Easter weekend.
The policing operation which supports the campaign will run until Easter Monday and will see officers work proactively with road users to try and prevent any incidents.
Motorcyclists are some of the most vulnerable road users featuring disproportionately in road collisions in the UK. The most recent combined data from the DFT and National Road Traffic Census from 2021 reveals that 310 motorcyclists lost their lives and 5264 were seriously injured on Britain’s roads.
As part of the operation over the Easter weekend, Police will be reminding all road users on how to drive responsibly on the roads and where necessary this will involve enforcement. They will be deploying both marked and unmarked police cars and motorcycles, fitted with speed detection and video recording equipment.
Working with Safer Roads Humber, they will also be engaging with the motorcycle community to offer education, guidance, and support.
Nationally there will be 14 police forces who will be taking part in the Easter operation. Officers say the vast majority of motorcyclists will travel into Humberside from other areas so they'll be working with eight other police forces in the north of England (West Yorkshire Police, South Yorkshire Police, Lancashire Police, Cumbria Police, Northumbria Police, North Yorkshire Police, Cleveland Police and Durham Police) to ensure that there is a high visibility police presence on county borders.
Inspector John Rickells from Humberside Police's Roads Policing Unit commented:
“Our local area is a great place to ride a motorcycle. We have beautiful countryside as well as stunning coast lines, all of which make the perfect backdrop for a ride out.
“As we start to see some sunnier weather, we expect the usual increase in motorcycle traffic from both local residents and those further afield who may travel through our area to reach the East Coast.“Whilst we want people to enjoy the roads and scenery in our area, this must be done responsibly. We will use enforcement to prosecute, as dangerous driving or riding is not acceptable.
“Sadly, at this time of the year we also see an increase in serious or fatal collisions involving motorcyclists. Our aim isn’t to spoil everyone’s enjoyment but to make sure everyone makes it home alive after a day out on the bike.
“I would urge drivers to be absolutely sure the road is clear before pulling out of a junction and for motorcyclists, please be careful during your journey!”
The Ride Craft Hub – www.ridecrafthub.org – will become a home for sharing pro rider tips from the best riders in the country.
A helpful guide has been provided by charity DocBike, who work to eradicate motorcycle deaths. Better cornering advice has come from Bikertek in collaboration with Motorcycle News and a masterclass on reading the road comes from PC Roger Peskett, a blue light rider from Thames Valley Police.
If you are a motorcyclist and interested in improving your riding skills, you can head to www.bikesafe.co.uk for details of how to book onto one of the courses.
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